Greenfield Development Corp. builds sustainable architecture and living spaces as part of the new normal


With our homes becoming our refuge in the midst of crisis, the importance of good design and planning ahead has never been clearer. Residential architecture and design now plays a crucial role in creating a better, safer and more livable built environment, especially in the post-pandemic era.

Greenfield City, a 400 acre enclave in Santa Rosa, Laguna, is a living testament to the vision of Greenfield Development Corp. to create autonomous spaces. The neighborhood, which touts “city-in-a-park” living, is home to several community-focused lifestyle and office establishments well within reach of its residents.

Entrance Greenfield Zadia

Trava and Zadia are two exciting developments in Greenfield City where discerning homebuyers can find a place they can call home and commune with nature for themselves and their families for many years to come.

Example of suburban life in Trava

Greenfield Development has engaged renowned architectural firm Leandro V. Locsin Partners for the planned community, Trava, the flagship project of their luxury real estate arm, Greenfield Deluxe. Launched in May 2018, Trava features tree-lined roads, lush parks, fully underground utilities and a streetscape with a 4-meter-wide lawn.

Historically, the entire Santa Rosa area was part of a large sugar cane field in a Hacienda for many years before urban development began in the area. Leandro V. Locsin Partners was commissioned to transform what was once farmland into a cosmopolitan work of art. They chose to focus on biophilic design, or design that draws on natural concepts in order to transform Trava into something more extraordinary and meaningful as they build its infrastructure that can serve as an extension of nature.

The main design philosophy of the model homes is its timelessness in which residents will not need to talk about the beauty of Trava’s structures, but rather can feel and see it through their homes as its residential structure blends into the environment. Take for example the Model 1 unit in which Locsin Partners introduced the use of jalousie windows which allow free circulation of air around the house. The Model 2 unit, on the other hand, used louvers to keep rain and debris out of the house.

In terms of the overall approach to the development of the Trava Model Homes, Leandro V. Locsin Partners took design principles from the traditional Bahay Kubo and Bahay-na-Bato elements in Philippine architecture. Despite the abstract adaptations, the architects were able to focus on a progressive design, emphasizing openness, practicality and sustainability. Through the application of these different characteristics, one can feel the simplistic beauty and functionality of these “updated” traditional residential typologies, triggering a sense of familiarity among Filipinos.

Apart from this, residents of Trava can also take pride in its state-of-the-art facilities such as swimming pools and sports courts, gymnasium, dance studio, social hall and solar-powered clubhouse. They can also take advantage of “nature-friendly” features in the neighborhood with its tree-lined roads, permeable road design that allows rainwater to flow naturally, and fully underground utilities that reduce transmission losses and eliminate unsightly cables above the street. All of these are organized and masterfully designed for the owners dynamic lifestyle.

Overall, Trava exemplifies how suburban living can be sustainable and livable while promoting improved overall quality of life. The architecture firm also shared that “it’s about feeling a sense of place when you arrive in Trava, a place where you will find peace, calm and harmony with the land.”

From its doorless homes, amenities, to comprehensive planning and community building, Trava is perfect for those looking for a home away from the limited space of city living and makes extravagant living more sustainable and accessible for its owners.

Live inspired in Zadia

Zadia, by Equus Property Venture Inc., a wholly owned subsidiary of Greenfield Development Corp., is the fulfillment of the company’s vision to build sustainable, future-ready homes in the South. Created to emulate the Greenspiration lifestyle, Zadia lets its green architecture speak for itself. The mid-sized 3.6-hectare condominium has an abundance of tree-lined roads, parks, playgrounds, and open green space – a virtually unfounded luxury in Metro Manila.

When the architectural firm began development of Zadia in 2018, the pandemic had not yet taken place, but Greenfield Development Corporation was already pioneering the integration of a healthy, close-to-nature lifestyle into the real estate development.

Architect Eric Matic of Kreativ*Devgroup pointed out that his design philosophy for Zadia revolves primarily around modern architecture while incorporating lush green spaces and open spaces into the condo plan. Their goal was to create something very aesthetic, while being respectful of the environment, which is why they were inspired by nature.

“We designed Zadia to be a place where residents can thrive in green and inspired living, through its intricate beauty and wonder,” Matic explained.

Zadia, designated as Santa Rosa City’s first upscale vertical community, is adorned with vertical greenery called Green Walls, true to its green living testament. Residents can enjoy the benefits of its vast green spaces, modern amenities and pedestrian routes.

To improve the circulation of air and light, a skylight was developed in the lobby of the building while natural light through the windows was strategically placed in the long corridors of Zadia. This helps promote sustainable practice without being overly reliant on light fixtures while saving on electricity costs.

“One thing that also stands out is the uniqueness of having Zadia’s amenities on the outside of the building, which is rare for residential developments because the amenities are usually inside the building. This shows the vast space the development can offer its residents with the aim of promoting a healthy lifestyle among owners,” Matic concluded.

Zadia’s overall green-inspired structure contributed to the success of its first tower, as homeowners now seek a sustainable home they can live in during these difficult times. This led to the completion of its 2nd tower last year, as well as the recent launch of the 3rd tower, a testament to the growing demand for Zadia’s condo units.

Durable and ready for the future

As Greenfield City continues to grow and build a lasting legacy, it stays true to its promise to create vibrant, living communities for future generations by embracing sustainable designs and innovative building techniques. Zadia and Trava are just two of the exciting forward-looking developments from Greenfield and Equus. Through its use of sustainable practices and adoption of eco-efficient designs, Greenfield City is poised to transform more areas into vibrant communities that will coexist harmoniously with nature for generations to come.

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